About
The Filling in the Cupcake: Pricing Your Services Right The filling is the best part of the cupcake—an unexpected bonus to an already satisfying treat. The same can be said about the right pricing strategy in consulting: it’s what makes everything come together perfectly. You’ve heard the saying: If you stand for nothing, you’ll fall for anything. In consulting, it sounds more like: If you don’t know your worth, you’ll price yourself out of the market. This can happen in two ways: underpricing yourself in desperation to win a client or overpricing and losing credibility altogether. It’s a common struggle for new and returning consultants—figuring out what to charge and how long a project will actually take. Enter The Cupcake Consulting Pricing Guide—your ultimate resource for getting pricing right. This guide will help you: • Determine your hourly or daily rate • Accurately estimate the time required for your project • Develop a solid and realistic work plan And most importantly, you’ll learn how to establish a budget that truly reflects your worth while keeping clients coming back for more. The right price isn’t just about numbers—it’s about defining your value and ensuring that every project you take on is rewarding and sustainable. With this guide, you’ll gain confidence, attract the right clients, and ultimately bring home the cupcake. This program is entirely video instruction.